Account: (login)

More Channels


Share |
Are you the publisher? Claim this channel

Search in 110,115,535 RSS articles:

Channel Description:

Dr. Mihaela Vorvoreanu

Latest Articles in this Channel:

  • 06/03/09--11:27: Can PR save a company? (chan 1105941)

    • There’s some discussion in the blogosphere about GM’s social media and crisis communication strategies these days, when they just filed for bankruptcy. The arguments motivated me to finally start a new series of posts, For the Love of Theory. In response to the question: Can PR save a company? I’d like to offer and overview [...]

  • 11/03/09--19:08: Building relationships part 3 (chan 1105941)

    • This is a post in a series about building relationships online. Previous posts: 1. Building relationships part 1 - bridging and bonding social capital 2. Building relationships part 2 – drawing on Dale Carnegie to build relationships on Twitter In this post, I’d like to introduce you to one of my favorite communication theories (and [...]

  • 11/12/09--08:19: Coming up: Total chaos? (chan 1105941)

    • In one of my previous posts I tried to explain how one’s sense of self emerges through interaction with other people. The direct consequence of this dynamic is the idea of the relational self: The relational self is the self in relationships. We are different selves to different (groups of) people. This is not wrong, [...]

  • 01/29/11--09:10: What is going wrong for Jamie Oliver? (chan 1105941)

    • If you’ve been following Jamie Oliver’s Food Revolution project, you saw that things are not going very well for him. The latest publicity stunt, in LA was attended by only 20 parents… This is such an obviously good cause, in my opinion, that, just like Jamie, I am stunned. Why is he having so much [...]

  • 02/24/11--15:01: QR Codes: (When) Do They Work? (chan 1105941)

    • I recently had an interesting conversation (actually, a couple of them) about QR Codes -Are they the next big thing? Will they save paper advertising? As Nelu Lazar of Nehloo Interactive rightfully points out, QRCs are not so “next” – they’ve been around for more than 15 years. But, with the increasing popularity of smartphones, [...]